> For the complete documentation index, see [llms.txt](https://corvane.gitbook.io/getting-started/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://corvane.gitbook.io/getting-started/about-our-features.md). # About our Features
### 1. Surveys **Structured feedback that drives decisions.** Surveys is your core Voice of Customer engine. Capture quantitative and qualitative insights across the customer journey — from brand perception to post-purchase experience. **What you can do:** * Build fully branded surveys * Create advanced logic and segmentation * Trigger post-purchase and lifecycle surveys * Collect attribution and NPS data * Sync responses with your CRM and marketing stack **Best for:** VOC programs, product feedback, brand tracking, attribution surveys, customer lifecycle research. *** ### 2. Predict **Test visual performance before you spend.** Predict is designed for creative intelligence. Test images, videos, GIFs, ads, packaging, and campaign visuals to understand what resonates — before you launch. Stop guessing which creative will perform. Measure attention, clarity, emotional response, and purchase intent upfront. **What you can do:** * Test static ads, motion graphics, and video creative * Compare multiple campaign variations * Evaluate packaging and visual branding * Measure emotional and behavioral response * Identify the strongest-performing creative pre-launch **Best for:** Ad testing, campaign optimization, packaging validation, creative benchmarking, pre-launch performance prediction. *** ### 3. Orchestra **Simulate real shopping experiences.** Orchestra recreates the buying environment so you can test products, pricing, packaging, and placement in a realistic context. Instead of asking customers what they *would* buy, observe what they actually choose in a simulated shelf experience. **What you can do:** * Run virtual shelf tests * Test pricing sensitivity * Compare against competitor products * Evaluate digital shelf placement * Capture real purchase behavior **Best for:** Product development, retail testing, pricing strategy, assortment optimization. *** ### 4. Co-pilot **AI-powered research acceleration.** Co-pilot is your embedded research assistant. It helps you build smarter surveys, uncover insights faster, and surface patterns automatically. Spend less time digging through responses — and more time making decisions. **What you can do:** * Generate high-quality survey questions instantly * Summarize open-ended responses * Detect themes and sentiment automatically * Surface anomalies and hidden trends * Recommend follow-up questions **Best for:** Insight automation, faster analysis, scaling research without scaling headcount. *** ### 5. Videos **Capture authentic human response.** Go beyond text-based answers. Videos allows respondents to submit short video responses so you can see and hear real emotion, tone, and context. **What you can do:** * Collect video feedback on products or ads * Capture testimonials and reactions * Analyze facial expression and tone * Tag and organize key moments * Export clips for research or marketing use **Best for:** Qualitative research, emotional insight, UGC capture, product testing. *** ### 6. Swipe **Instant preference testing at scale.** Swipe enables rapid-fire, intuitive testing. Participants swipe left or right to indicate preference — capturing instinctive reactions in seconds. **What you can do:** * Test creative variations quickly * Compare product visuals * Validate messaging direction * Run mobile-first micro-studies * Identify clear winners fast **Best for:** Creative iteration, branding exploration, early-stage concept testing.